Please use this identifier to cite or link to this item:
http://lib.hitu.edu.vn:8080/dspace/handle/123456789/1953| Title: | Services marketing : people, technology, strategy |
| Authors: | Jochen, Wirtz Christopher, Lovelock |
| Keywords: | Marketing dịch vụ |
| Issue Date: | 2022 |
| Publisher: | World Scientific |
| Series/Report no.: | Marketing dịch vụ;226159 |
| URI: | http://localhost:8080/dspace/handle/123456789/1953 |
| Appears in Collections: | Tài liệu tham khảo |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| R_ServicesMarketing9thedsht.pdf | 4.17 MB | Adobe PDF | View/Open |
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